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Grupo Americana: Branding Process

Project Type

Branding

Date

January 2022

Grupo Americana was born from the merger of 3 large pharmaceutical companies: Droguería Americana, Farmacias UNO and VITCO. Within Grupo Americana we can find health and commitment to the salvadorean families to whom distribution services and free sale of pharmaceutical drugs and the creation of vitamin supplements for every need are made available.

A clean, fresh graphic line with elements that remind us of health was the main indication to develop the personality of the brand.

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